Free! The Magic of AdWords & Excel

Thursday, August 10, 2017 - 18:00 to 21:00

Efficient AdWords advertisers use Excel to create keywords, set up ads, build structures and even adjust bids. In this session we will teach you how to use Excel alongside AdWords Editor, the online AdWords interface and other tools. Find out our best tips for smart functions and clever formulas which will make you a racer at AdWords campaign creation.  We will also cover how you can use Excel to report efficiently on AdWords, finding out what works and what needs changing.  Take some time away from the Festival for something really fun - AdWords & Excel Magic! ;)

Codebase, 38 Castle Terrace, EH3 9DR,